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California Sports Wagering Podcast: McQuillan, Walters On Fate Of Initiatives

'The pro-27 people are making a better sell than the opposition'

Brett Smiley by Brett Smiley
August 5, 2022
in Podcasts
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The fate of legal sports betting in California will be determined in less than 100 days. The Golden State, effectively a nation unto itself with nearly 40 million inhabitants, would represent a crown jewel for the national sportsbook operators fighting to enter the market, andΒ Proposition 27, if it passes on Nov. 8, would pave that highway.

With that backdrop, in this bonus episode of the US Bets podcast Gamble On, we bring in The Action Network’s Sam McQuillan, who goes one-on-one with Dan Walters of CalMatters.org for an in-depth discussion of the outlook for sports betting legalization in California.

Walters explains the messaging of Proposition 27 proponents (such as FanDuel and DraftKings) and its opponents (casino-owning Native American tribes); how the messages are resonating (“the pro-27 people are making a better sell than the opposition”); how much the sides are spending on these campaigns (estimated $300 to 400 million) and how “even if they spend that kind of money, it’s chicken feed” compared to the opportunity to run an online sportsbook in California.

Listen to “Special Episode: Sam McQuillan and Dan Walters on California sports betting legalization” on Spreaker.

1:10: Walters sets the table for the players involved and the measures on the ballot

5:30: Motivations and confusion around ballot initiatives

8:44: Nature of advertising and messaging for California residents

11:40: Other important players and parties for or against the measure(s)

16:43: Dueling ballot measures in potential conflict: What happens if they both pass, which parts survive, and when might legal sports betting begin?

21:10: If the measure doesn’t pass, proponents can try, try again

25:00: Walters ventures a guess about how 27 will play out

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Brett Smiley

Brett Smiley

Brett Smiley is editor-in-chief and co-founder of Sports Handle, which joined forces with the US Bets team in November 2018. He focuses on the sports betting industry and legislation. He's a recreational sports bettor and DFS player himself, focusing on the NFL. In a past life, Smiley practiced commercial litigation in New York City and previously wrote for FOX Sports and SI.com. He lives in New Jersey with his family.

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